Juniper Networks
Juniper Networks wanted to communicate that they were building more than a network for their B2B clients. They wanted to convey this in a gallery space within their modern building in Silicon Valley. I came up with the concept of “Challenge Accepted” to instill that Juniper Networks fully embraces challenges and solves them in 4 key pillars – security, cloud, data, and network. Working with the Design Director, we came up with a distinct creative execution for each pillar in 4 videos that showcase surreal floating windows in peaceful natural environments to create the feeling that all business challenges have been solved.
Creative Direction